What & Why

Supplemental Data

Analyses on this page use a distinct dataset.

This was a large set of data with a variety of dimensions. Explanation of column names is included in graphs, but we don't have details on data definitions.

Regional Overview

Hover to see Location and Events Purchased
Graph displays rows which had latitude and longitude points and places dots labeled with the corresponding event purchase.

National/Global Heatmap

Uses same data as above map. Higher intensity color indicates more data present for that location.

Preferred Main Category

Bubble size changes with count of preferred category. Each customer can have multiple main categories and so can appear in multiple bubbles. Clicking on bubble will update the heatmap with location if data exists

Current Category

Shows counts of each current category from the customer data. Hover each bar to see the applicable category.

Registration Status

Percentage and total number of customers at each registration status.

Visit Time

Likely indicates a time the user visited the website. Each bar shows total number of visits per time period. Hover each bar with your mouse for more detail.